The Who2 Blog

Latinos Love Alvin and the Chipmunks

Fox’s “Alvin and the Chipmunks: The Squeakquel” collected $50.2 million over the weekend and $77.1 million since it debuted Wednesday. Its crowds were 70% families and heavily Latino. “The Squeakquel” also grossed $36.5 million from the 42 foreign markets where it launched. That’s more than twice as much as the first “Alvin” opened to in the same countries in 2007.

“Heavily Latino”?

So says the Los Angeles Times while reporting on “the biggest weekend in box office history.” The Times offers no explanation of the alleged Latin/foreign fascination with chipmunk cartoons.

Here are the top five films of the weekend, according to The Times and

1. “Avatar” (Fox/Dune/Ingenious): $75 million, down just 3% from its opening and $145 million from foreign countries. $212.3 million domestic total. $405 million international total.

2. “Sherlock Holmes” (Warner Bros./Village Roadshow): $65.4 million debut. $26 million internationally.

3. “Alvin and the Chipmunks: The Squeakquel” (Fox/New Regency): $50.2 million over the weekend, $77.1 million since Wednesday in the U.S. and Canada. Overseas, it opened to $36.5 million.

4. “It’s Complicated” (Universal/Relativity): Opened to $22.1 million and an additional $5.4 million from 11 foreign countries.

5. “Up in the Air” (Paramount/Montecito): $11.8 million on its first weekend nationwide. $24.5 million including its last three weeks in limited release.

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